Wrapping Up SBC Summit Lisbon: Trends, Insights & Future Plans

The Stars Partners team had an active presence at SBC Summit Lisbon 2025, welcoming partners and guests at our Stand F2.

Over the course of the event, we gained valuable insights, explored the latest industry trends, and built new connections that will shape the next stage of our journey.

The summit also allowed us to set ambitious plans for the year ahead — and we are excited to share these highlights, takeaways, and future directions with you in this article.

A Quick Reminder: What the SBC Summit Is All About

The SBC Summit Lisbon has evolved into more than just a gathering point for the gaming and betting industry — it now shapes the future of iGaming.

Each year, the event brings together leaders, innovators, and decision-makers from across the globe, turning Lisbon into the capital of insights, partnerships, and opportunities. For companies navigating the fast-changing landscape of gaming, this summit is not optional — it is essential.

What sets SBC apart is its ability to blend global reach with local relevance. By addressing both established and emerging markets, the summit equips affiliates, operators, suppliers, and investors with the strategic clarity needed to grow and adapt. Here, knowledge doesn’t just remain theoretical. It becomes an actionable strategies that define a competitive advantage.

For affiliates and partners, SBC Summit Lisbon is the moment to strengthen existing ties and discover new pathways to growth. For potential clients, it offers a first-hand view of innovation, transparency, and collaboration at scale. And for the entire industry, it serves as proof that iGaming is not only evolving — it is accelerating.

Key Themes of SBC Summit Lisbon 2025

One of the defining strengths of this year’s SBC Summit Lisbon was the focus on the evolving dynamics of the global iGaming market. Discussions centered on how regulation, technology, and user behavior continue to shape sustainable growth.

From compliance updates to the rise of new engagement tools, the agenda highlighted both opportunities and challenges that partners need to address proactively.

What’s Next After Lisbon: All Roads Lead to Rome

SBC Summit Lisbon was just the beginning. As we wrap up an inspiring week of connections, insights, and fresh opportunities, our focus is already on the next big stage — SiGMA Rome 2025. Preparations are well underway: we’re crafting new exclusive offers, fine-tuning partner deals, and ensuring that our presence in Rome will be even more impactful.

But SiGMA Rome won’t be just about business. It’s also the next chapter for Stars Paws, our signature charity initiative. After the success of Lisbon, we’re bringing the movement to Rome with a bold new goal: raising €3,000 in donations and doubling it into €6,000 of real impact for animals in need.

Expect a fresh wave of exclusive merch — from playful pet collars to custom hoodies and tees — every piece designed to turn kindness into action.

And of course, Rome wouldn’t be complete without celebration. We’re preparing an exclusive party experience that combines the best of entertainment and community: signature cocktails, fun prize draws, and unforgettable vibes that only Stars Partners can deliver.

Lisbon was a milestone. Rome will be a leap forward. Join us as we double the good, expand opportunities, and make SiGMA 2025 our most ambitious chapter yet.